Port City Signage, the parent company of Signature Streetscapes, has been featured on How 2 Media’s “World’s Greatest!…”, a television series that profiles the most unique and amazing companies from around the world. The business’s 60-year history, in-house manufacturing, and customer-focused philosophy caught the eye of the show’s producers.
“They were looking to do a feature on a company that made street and traffic signs,” says Tim Mills, owner of Port City Signage. “They found us online”. Following the interview process, How2Media visited the company headquarters in Muskegon, MI and filmed over the course of a day. “Our crew here in the shop had a really fun time having a camera crew on-site, taking interest in what they were doing,” added Mills.
The segment has helped Port City Signage in explaining its business model. “It’s always been hard to describe what it is we do here to people. It’s nice to show that we actually make the products they buy from us, not just buy and resell,” Mills says. The Signature Streetscapes brand works to design and create one-of-a-kind products for high-end residential neighborhoods. Its sister brand, Major Markers, manufactures tee signs, in-ground markers, and other signage for golf courses all over the world.
Episode 278 originally aired on September 9, 2019, and features an interview with Mills revealing what gives the company a significant advantage over their competition. “Our foundry capabilities that we have are really what makes [us] unique,” he explains. “That leads us to giving customers the fastest lead times in the industry.” The in-house foundry he refers to allows the company to manufacture customized bronze and aluminum casts for Signature Streetscapes and Major Markers. After casting, the products are topped off with a powder coat finish to ensure their outdoor durability.
Accompanying the foundry is the company’s fabrication department, which uses welding and custom machinery to manufacture aluminum posts and many other molded products available from Signature Streetscapes. The sales and graphic design teams consult with customers from the very beginning to help them make informed decisions and avoid costly mistakes. All teams then work together to create custom products that their clients love.
In addition to its manufacturing capabilities, Port City Signage’s facility houses prefabricated inventory. A new building expansion will add 10,000 square feet to the warehouse, providing the company with the flexibility and space to add even more products.
Check out the segment below to see the foundry in action and learn more about what makes our company and team unique!